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As a digital product agency, we often work with clients to evaluate digital marketing and data management tools such as donation management systems, to find the best investment for an organization.
There is an up-and-coming generation of individuals wielding tremendous spending power who have concrete needs from financial services providers. Is your organization ready to attract, serve, and retain them?
I recently had the chance to run a strategic discovery for an academic medical center (AMC) that wants to revamp, redesign, and rethink its digital presence. Here’s what I’ve learned so far working with this unique type of institution.
Martech includes software and tools that assist in achieving marketing goals. CRM, Analytics Enhancement, Content Marketing, Customer Data Platforms, SEO, Marketing Automation, and a host of other categories of technology are part of the martech landscape.
Phase2’s social impact program Tech Unites Us, is a way for us to fulfill our strong belief that technology can solve problems and be a positive force for humanity. We fervently seek to create opportunities for all individuals to improve themselves.
Transformational digital experience is a fast moving target. With an amazing roster of clients to serve, innovation activities can sometimes take a back seat. Phase2 has come to realize that many of our major innovations wind up coming from cross-disciplinary teams.