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Why Marketers Should Champion the Move to Drupal 8

Kristin Janeiro | Content Marketing Specialist

October 12, 2017


 

Remote video URL

Are you a digital marketer considering Drupal 8? This webinar is for you.

As marketers we have a front row seat to the rapid evolution of the digital landscape and changing customer expectations. We’re living in a post-browser world, and we’re swiftly moving into the age of full blown digital experience ecosystems.

Customer expectations include a seamless experience and interaction with a wide range of touchpoints including mobile, wearables, IOT, and chatbots. An investment in a flexible system like Drupal 8 will help you deliver a customer experience that will set you apart from your competitors.

With the swift digital evolution and changing customer expectations come some compelling reasons for marketers to champion the investment in Drupal 8.

A few examples include an API-friendly design that lets you integrate with your existing Sass tools, and increased content publishing efficiencies that allow marketers to quickly update and organize content across a growing number of touchpoints without developer assistance.

Watch this webinar to learn more about the marketing benefits of migrating to Drupal 8, and how to navigate the Drupal 8 decision.

You’ll learn:

  • Why organizations are moving to Drupal 8
  • How Drupal 8 can support your marketing and customer engagement strategies
  • When it's the right time and circumstance to make the move
  • What to consider for a successful migration plan

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